About Me

Born in Walnut Creek California; I moved to San Diego in August 2001 to finish my college education at SDSU. Working full time while a full-time student, I graduated with a bachelor’s degree in economics in 2005. It didn’t take long before I fell in love with San Diego and realized that I wanted to spend the rest of my life in this amazing city. I owned a home in the College Area for 17 years but ended up selling it and moving to Coronado in August 2021 due to all the issues affecting the city of San Diego. I found it incredibly unfortunate to see the city I fell in love with falling apart because of political corruption and chronic mismanagement. Coronado became an escape from California’s infectious disease that has destroyed almost everything that made this state one of the best places to live.

In the economic downturn of the early 1990’s, both my parents were laid off from their well-paid corporate jobs. My mother had to settle for a job paying less and with a much longer commute. My father ended up struggling to find good work and lost everything, living out of his car for almost 2 years. Given our family’s financial condition, I started my first job at the age of 10 as a paper boy in my neighborhood. This hardship at a young age helped me learn firsthand the invaluable lesson of hard work and commitment. Over the years, I have worked over 13 different jobs in many fields ranging from: Wireless, Commodities, Consulting, Telecom, Automotive, Management, Customer Service, Retail, Service, Restaurants, Telemarketing, and more.

In May 2006 I purchased an Auto Accessory store in La Mesa; transforming it into San Diego Tint; today one of the most reputable business’ in our industry. In October 2009, I opened my second business SD Motorsports in Sorrento Valley and built it into a million-dollar business within 4 years. Last year I purchased TinPlay Bar Products in addition to being an investor in a few local start-up companies. As a Job creator, I know firsthand the importance that small business plays in our local economy. We need to do everything we can to promote and support business owners and job creators, because they are the backbone of our local economy.

Coronado is a special place primarily because of the unrelenting pride and involvement of its passionate residents and local businesses. With that in mind, we do have our share of issues when it comes to maintaining local control over our city’s future. With pressure from the State, County, SANDAG, Port Authority, Coastal Commission and other government agencies. Coronado needs to stand up for itself and not allow our city’s future to be dictated by outside powers. Investing in infrastructure is also extremely important, in addition to preserving our natural resources and protecting our environment. Coronado deserves a leader that can help organize and support the community’s most pressing issues with realistic solutions. It is imperative that we put the right people in place to make the decisions that are best for our community. We need a leader who truly understands and represents the needs of both our city and residents, creating balance with a fresh perspective!

Community Vision for Coronado

Image

Infrastructure

Being proactive with maintenance, while investing in our future infrastructure needs. Prioritize storm drain, sewer, water, road work and undergrounding of utilities. Continue investigating the feasibility of relinquishment.

Image

Local Businesses

Understanding and addressing the challenges our businesses face while offering them the resources to succeed. Supporting the Chamber of Commerce, Discover Coronado, and Coronado MainStreet.

Image

Parks

Cays Park; keep the current layout, upgrade the bathroom facilities, irrigation, children's playground and keep up with maintenance. Utilize the boat storage area in the Cays as a park with shade trees and beach access.

Image

Regional Agencies

SANDAG, Port Authority, Caltrans, Navy, Coastal Commission, to name a few. Having an active role, maintaining as much local control as possible, and doing everything we can to stop any additional housing allocation.

Image

Sewage & Beach Closures

This is an Environmental and Economic disaster. For long-term sustainability we must invest in Water Reclamation like Groundwater Replenishment and/or Advanced Integrated Pond Systems.

Image

Historic Preservation

Helping preserve our historic resources while balancing future development remains a top priority. Looking into ways to increase historical designations and offering property tax reductions.

Image

Public Safety

Making sure our Police and Firefighters have the latest technology, gear, equipment and proper facilities. Maintaining adequate staffing levels and offering competitive compensation.

Image

Parking / Traffic / E-Bikes

Look into expanding the parking structure at the Bank of America complex. Working with the Navy on reducing congestion. E-Bike education, licensing, and enforcement. Cost-Benefit analysis of continuing the electric Island Express.

Image

Education

Supporting students and staff while providing the highest level of educational opportunities. Increased collaboration between the City and School System in addition to becoming a Basic Aid School District with increased funding.

Organizations & Companies